With Mighty Insights™, you have access to data across multiple dashboards to support more aspects of your business.

You’ll be able to make better decisions as you drill down via interactive charts and uncover new insights about how your members interact with one another and your content and Spaces.

Mighty Insights is available on desktop web. The data displayed reflects GMT/UTC time. The data in Mighty Insights is delayed by about 24 hours and is only current as of the previous day when looking at it.

Please keep in mind that Mighty Insights is only available on paid plans. If you are currently on our Free Trial of the Business Plan, you will not be able to see the data in your Mighty Insights.

You can access Mighty Insights by clicking on your profile picture in the top right corner > Mighty Insights.

Mighty Insights are viewable by Network Hosts and moderators on our Community, Business, Courses, Path to Pro and Mighty Pro Plans. They cannot be viewed by Space Hosts.

What’s available to you in Mighty Insights will depend on your role:

Community Plan Network Hosts and moderators have access to the Network Overview, Spaces Overview, Members, Ambassadors and Storage tabs only.

Keep in mind these helpful tips as you explore:

If you have access to our full Mighty Insights offering, you should also know that you can:

In Mighty Insights, you have two dashboards, one for your entire Network (All Network) and one for Space Features.

The All Network Dashboard includes the following.

Your Overview dashboard is where you’ll be able to see at a glance the level of member activity in your Mighty Network.

The Overview dashboard includes the following:

Data refreshes daily at 2 am UTC.

On this dashboard, you can also filter for Tags or Badges to see overall contribution data per segment.

In your Network Members tab you’ll be able to view how many of your members are active (those who visit your network during the given day/week/month), and how many of those are contributing (performing some action, such as clicking on a post, posting, cheering, RSVPing, voting or commenting).

A quick tip: Each of the chart legend items can be clicked on to select or hide the item.

On this dashboard, you can also filter for Tags or Badges to see overall data per segment.

The Host & Member Engagement table shows a ranking of your most active Hosts, moderators, and members by Engagement Score. The Engagement Score is calculated by assigning weights to the different actions of people in your Mighty Network. You can download the full list of Top Hosts, moderators, and members by selecting the three-dot menu in the upper right corner.

Here is how the Engagement Score is calculated:

From these tables, clicking on a name provides the option to "Link to Member Detail Page" for that person (the date range can also be selected on this page).

You’ll be able to view the date of the last visit to the Network, engagement metrics (Post clicks, cheers, comments, messages, RSVPs, poll votes), engagement over time, and the top 20 Posts the person engaged with, as well as subscription and one-time purchase history.

In the Subscription History table located on a Member's Detail Page, the status of each payment is indicated in the "Subscription Renewal (Yes/No)" column. Here’s how to interpret this:

The next two tables show you:

Below that are two tables that show:

Active Members by Cohort shows you who is posting and who is interacting with posts by their cohort. Cohorts are just sets of members, grouped by how long they’ve been in your network. It’s helpful to take a look at this from time to time: a healthy network will have contributions from veterans and newbies alike.

If those who’ve been with your network for less than 90 days are underrepresented, it can be a great time to encourage them to break the ice!

Conversely, if you have less representation from members with more tenure, then you may want to consider how you can re-engage them and keep members coming back over the long term.

The Activity by Platform charts show the percentage of activity in the Network that came from each platform: Web/Desktop, iOS App, Android App, Web/Mobile. The first chart shows overall percentage and the second shows activity over the course of the date range selected.

You’ll also see active members in the Hourly, Daily, Weekly, and Monthly timeframes. Having members visiting often is a good indicator that they find your network valuable. A helpful rule of thumb is that Daily Active Members are your most devoted members, and Monthly Active Members are more casual. This gives you an opportunity to set goals for converting more of your Hourly or Monthly Actives to Weekly or Daily Actives.

Here we show the industry-standard DAM/MAM and WAM/MAM, which tell you: of your Monthly Actives, what percentage are visiting daily or weekly, and what portion of your members show up more or less frequently. (DAM = daily active members, WAM = weekly active members, MAM = monthly active members).

We’ve added targets for each of these, which are based on our research into what makes a successful network, defined as a network whose member base is growing and a network that sticks around over the long haul. In these networks, 20% of members show up Daily and 50% show up Weekly.

The Active Members Heatmap shows you when your members were most active during the past two years. Days of the week that are shaded darker give you an indication of when to schedule your posts or events to get the most impact.

Your member retention rate metrics show you the percentage rate in which new and existing members join and/or return to your Mighty Network. The date ranges are 7 days, 30 days and Weekly Member Retention by Cohort. The last weekly cohort usually doesn't cover a full week from Monday to Sunday. Instead, it's set up this way to ensure that every member in the cohort has been created at least 14 days ago. These benchmarks are based on our internal research, where we found that thriving communities tend to hit these metrics.

Keep in mind that even if your members aren’t contributing, they are still spending time in the Network and getting value. With this data, you’ll be able to make better decisions around the actions you need to take if you want to contribute part of the culture, for instance during onboarding as well as regular reminders within your community.

Your member growth charts can be filtered by Spaces as well as your overall network. This data will tell you how much your Mighty Network is growing, and also what portion of your new members are joining via an invite (referral). A low referral percentage means you could have an opportunity to grow membership by activating members through a referral campaign or our Ambassador Program.

Custom Fields will show you detailed data from the Custom Fields in your Network.

You will be able to filter the data by:

Custom Field Type

Visibility

Privacy

Selecting the three dot menu next to the Custom Field, will show you the Detail Dashboard

This dashboard at the top will show you the Total Respondents.

Below are two charts with more details about the responses:

Response Chart

Member List Chart

The Livestreams dashboard gives you an overview of your Livestream activity in your network including a filter for Spaces. You have the option to select a date range from 7 days to within the last year.

The following information is provided:

You can dial into the details of one particular Livestream in the “Livestream Stats” by clicking on the Name and then “Link to Livestream Detail Page”

The Livestreams detailed page dashboard gives you specific insights to the selected Livestream including:

Click on a Livestream name and click "Link to livestream detail page". The Livestream detail page will show you:

The graph will show you visually the number of viewers and speakers in the livestream by minute.

Under that will be a table showing the Participant Stats (Name, role and view time).

The Private Chat dashboard lets you see analytics on private and group messaging between your members—it might be more than you think and a good sign that your members are getting value from being connected to one another in your Mighty Network. This does not include the Chat feature inside of Spaces, that is in the Spaces Features dashboard.

You can track the level of message activity happening on your network by seeing the # of direct messages messages sent in these areas:

With insights to the chat activity, you can understand the level of engagement amongst the members in your network. You can track spikes or lulls in engagement and have awareness of when members have a tendency to leverage chat as another way of connecting instead of solely measuring public posts and comments.

You can track the number of chat messages sent per platform which include:

The platform breakdown tells you which devices your members are chatting from, and how the mix is changing over time.

You can see who and how many messages are being sent by the top 50 members in your network. By knowing the individuals who are most active, during a given date range you can understand the engagement and behaviors of those most active with chat.

On the Plans dashboard, you’ll be able to see subscription data over time. The Plans dashboard features the ability to display subscriptions by currency sold (and convert revenue metrics to 10 different currencies), as well as click on charts such as “ Subscriptions” or “Free Trials Started” to view a list of people the chart refers to for a specific date. This chart will display the top 10 most frequently used currencies. The revenue displayed will be the total revenue of the date range selected, regardless of currencies.

You’ll have an overview of the following:

At the top of the Plans dashboard, you can filter by Plan Name, Plan Interval and Plan Internal Notes. A Plan name will only show up once. So, if you have many Plans with the same name, you will need to use the Internal Plan note to distinguish between them.

Note: we will only show Plans with transaction in the last 24 months.

The first chart is for Estimated Total Revenue. This will show the estimated revenue from subscriptions and one-time purchases during the selected date range, including Mighty Network fees. Stripe and Apple fees are not included.

Under Subscriptions, you have the ability to see:

Under Subscriptions Free Trials you will be able to see

Under One-Time Purchases you will be able to see:

This information can show the success of a marketing campaign by showing a spike in purchased plans with the timing of marketing activities.

This will help you tie changes in subscriptions back to things like course cohorts wrapping up, a large marketing push, or a feature in the press. You’ll also be able to view your revenue numbers. These numbers are estimates, so we recommend you refer to your Income Details tab for the highest level of accuracy.

Note: If you deactivate a plan as a Host, it will appear in the canceled subscriptions data.

This is a tab where you will see daily updated income details from your Plans. You will be able to sort this data by these filters.

Invoice Date:

There are preset options to choose from, ranging from Today all the way back to the Previous Year.

You can also filter the data using a custom date range.

Plan Name:

You can select any "Bundle Name" to see all of the members that have purchased that Plan.

Payment Platform:

You will be able to sort either by Stripe payment or iOS (if enabled as an option).

Payment Type:

This will display the subscription type categories for the plans available in your Network.

Additionally, you will be able to sort these columns by descending or ascending order.

All data is also available to download.

Some things to note:

If you have the Ambassador program enabled, then you have access to the Ambassadors dashboard.

You will can see the total count of Gold, Silver and Bronze Ambassadors at the top.

The table below will show you a full list of your Ambassdor names, number of referrals, Ambassador Level and dates when they reached Bronze, Silver or Gold Levels.

The total storage used on your Network is broken down by images, files, videos, and other types of formats (i.e. livestream recordings). Total storage does not include course material videos & avatars, those specific files remain unlimited.

The total storage used in your network is displayed along with a breakdown of what type of usage. We show a percentage breakdown of the following categories that make up the total storage:

This is a great place to review all the terms we use in the Network Dashboard in Mighty Insights!

The Space Features Dashboards include:

This dashboard gives you an overview of:

Space Contributions, which shows you the contributions per feature to show you which is the most popular amongst your members.

In the Top Spaces table, you can see the Spaces that have the most engagement as well as:

This dashboard Includes data for the Feed Space Feature, including post (Quick Posts, Articles, Polls, Questions) and interaction (Comments, Cheers) data.

It shows you:

In the "Feed Contributions" chart, the term "votes" refers to any interaction where a member makes a selection in a poll. This includes responses to various types of polls available on our platform, such as Multiple Choice Polls, Hot Cold Polls, and Percentage Polls. Each time a member participates by selecting an option in these polls, it is counted as a vote.

"Shares" are calculated based on member actions where a member clicks the "Share" button on a post and successfully copies the link. This action must occur for a share to be registered and displayed in Mighty Insights. This ensures that all shares counted reflect actual user engagement where the content is being actively distributed by your members.

This chart lets you spot trends, and the mix of types lets you know where you might have opportunities to add variety. Slower periods can show you opportunities to increase activity in the network by posting your own content or encouraging members to do so.

This chart shows the proportion of posts written by Hosts vs. those written by members. The higher the percentage of member posts, the more self-sustaining the community. This can be a great sign that members are helping each other out! If the % that a Host post is higher, it can mean there’s an opportunity to encourage members to step in and contribute more to your Mighty Network.

The Top Posts chart drills down to show you the engagement activity on your Posts. In it you will see the Post Title, Creator Name, Role, Post Type, Space, Post Clicks, Total Contributions, Comments, Cheers, Answers, Shares.

This data can show you how members interact with posts your Hosts create versus those that other members create. If you find that members’ posts have less interaction, you may want to explore how to encourage members to engage more with each others’ posts.

Find out who’s spending the most time and attention on your content, and also which content is the most compelling for your members. You can sort by the column headers in these tables and click on the member name to go to their Member detail page, their profile, or on the post title to open the post.

This will also show you interaction trends that give you a way of seeing how engaging your content is over time. It also lets you see the details: lots of cheers but few comments might mean there’s an opening to spark more conversation in your network.

This chart also gives you insights into the relative interactions between different content types. This lets you see, for example, if polls tend to get a lot of comments—even if you don’t have many polls. In that case, you may want to consider posting more polls.

The engagement (cheers, comments, post clicks) shown for Top Posts is in relation to the Date Range selected.

This includes data for the Events Space Feature, such as:

Scroll down to see the The Top Events chart. This chart will show you events sorted by their engagement score, which Space the event is in, Creator Name, Role, Event Clicks, Total Contributions, Comments, Cheers, RSVPs and Shares.

Includes data for the Table of Contents Space Feature, including:

At the top of the Table of Contents chart, you can filter by the following:

The Table of Contents Interactions Chart shows the overall member interaction for each Lesson and Quiz. This table only includes interactions from active members (not including Hosts and moderators) in the Space.

The Member Interactions chart will show you overall interactions for members in a Table of Contents Space, sorted by last name.

The date range filter will not apply for the following tables

The Table of Contents Completion chart, which shows overall member progress in any Space with a Table of Contents. This includes tracked Lessons and Quizzes with completion options enabled.

The Lesson Completion chart shows overall member progress for each Lesson, sorted by the order the Lessons appear in the Network.

The Quiz Completion chart shows overall member progress for each Quiz, sorted by the order the Quizzes appear in the Network.

Note: If the completion settings for a Section, Lesson, or Quiz are changed, it will take at least 24 hours for these updates to be reflected in the Mighty Insights metrics.

Clicking on an individual member > "Link to Member Detail Page" to see their Member Table of Contents Progress Report.

Linking out to the Member Table of Contents Progress Report will show detailed completion metrics for the individual member including two tables showing Lesson Progress and Quiz Progress.

This content is downloadable as well.

If the member is a part of multiple Spaces with a Table of Contents, you will see the option to filter the Space at the top of the dashboard.

Includes similar data to your Direct Messages dashboard but for your Space Chat feature, including:

Includes data for the Page Space Feature, including:

The Top Pages chart will show you which of your Page features has received the most engagement. The chart will show you the Page Title, Space, Page Views, Total Contributions, Comments, Cheers and Shares.

Additionally, Network Hosts and Network moderators can see a preview of Weekly Network Contributions directly in the Account menu on web (upper-right corner), along with a handy direct link to explore more within Mighty Insights™.

Updated August 2023